The Father of Spin: Edward L. Bernays and the Birth of Public Relations

Garrick Alder

Larry Tye New York: Owl Books, 2002, pb $16.00 ISBN 0 8050 6789 2 If Edward Bernays hadn’t existed, Edward Bernays would have invented him. And in fact this is more or less what happened. This is the long-awaited paperback edition of the first full-length biography of Bernays, who, like President Harry Truman, added ... Read more

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